Podcast websites that own your show in search.
Custom Squarespace podcast sites — every episode a real page that can rank, listening one tap away, guests and sponsors served, and a mailing list that belongs to you rather than a platform. Fixed price agreed before we start, and you own everything.
Your podcast lives on platforms that will never give you the audience.
Spotify and Apple hold the listeners, the data and the discovery. A show page on a podcast host ranks for nothing, collects no emails and tells a sponsor nothing. The result is a growing audience you cannot contact and cannot prove.
Most podcast websites
The rented-audience problem
Subscribers belong to the platform. You cannot email them, cannot segment them, and cannot take them with you.
The invisible problem
Hours of genuinely useful conversation, none of it text, none of it indexed. Every episode is a page that could rank and currently does not.
What we build instead
A site where every episode is a real page with show notes and transcript, listening is instant, sponsors get the numbers, and listeners become a list you own.
- Episodes
- A real page each
- Transcripts
- Indexed and searchable
- Sponsors
- Given the numbers
- Listeners
- A list you own
Built for how listeners and sponsors actually arrive
Every element below exists because it changes whether a listener becomes something you can count.
Episodes as real pages
Show notes, timestamps and transcripts. It is the only way hours of audio become something search engines and AI answers can find and quote.
Listen in one tap
Playing in the browser and linked to every platform, because a listener who has to choose an app first often chooses neither.
Owns your show in search
Marked up so your own site ranks for the show name rather than the aggregators reposting your feed.
Sponsors given numbers
Audience, downloads, demographics and formats in one place, so a sponsor can evaluate you without a call.
Guests made easy
A pitch route and a booking page, plus assets so guests can promote their episode without asking you for anything.
A mailing list you own
Positioned to actually collect. It is the only audience no platform can take away from you.
Three things we know about podcast websites
A transcript is the highest-return page on a podcast site.
An hour of conversation is invisible to search until it becomes text. Shows that publish transcripts and notes per episode accumulate search traffic and AI citations that the audio alone will never generate.
Platform subscribers are not an audience you own.
You cannot email them, and a change to a recommendation algorithm can flatten your growth without warning. The mailing list is the only part of the audience that is genuinely yours.
Sponsors buy from a page, not from a conversation.
Most shows lose sponsorship revenue simply because the numbers a sponsor needs are not published anywhere. A single well-built page with audience data converts inbound that currently goes unanswered.
How your podcast website gets built
Four stages, in the same order every time. How long each takes depends on the size of the site — you get the timeline in writing before anything starts.
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01
Discovery
One call and a short form. Which work is most profitable, which you want more of, and what clients ask before they commit.
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02
Copy first
Every page written for you and sent as a document to review. You approve what the site says before you see how it looks.
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03
Design & build
Built custom from a blank canvas — desktop and mobile — with SEO, schema and analytics wired in as we go, not bolted on after.
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04
Launch & handover
If you have an existing site, every URL is redirected so rankings hold. Then training, 30 days of support, and full ownership in your name.
We launch, rebuild, grow and maintain podcast websites.
Two fixed-price projects to get the site right, two monthly retainers to keep it working. Most clients start with a project, then add one retainer.
You have the direction. We build it properly.
For companies with their design and content already settled, or moving from another platform without changing the substance. The thinking is done — this is the part where it gets built and lands without incident.
Everything reconsidered, then rebuilt around it
For companies where the site is not just dated but wrong — the wrong message, the wrong structure, aimed at the wrong buyer. We start with what it should say and work outward from there.
Visibility that compounds instead of resetting
Fewer buyers reach a results page at all now — they ask an assistant and act on the answer. Being the source that answer draws on is the work, and it is won slowly rather than switched on.
The web team you would hire, without the headcount
For companies that want the site run rather than repaired. Someone who knows it inside out, works to your rhythm, and gets to things before you have noticed them.
Grow and Maintain can run together after any project. Not sure which you need? The discovery call settles it in thirty minutes.
Questions podcasters ask us
Will we lose our current search rankings?
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No. Every URL is mapped and 301-redirected before launch, and rankings are measured either side so any episode pages already ranking keep their positions.
Can episodes pull in automatically from our host?
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Usually yes — most podcast hosts expose an RSS feed that can populate episode pages. Transcripts and show notes are worth adding by hand or by tool, because that text is where the search value actually comes from.
Why does a transcript matter?
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Because an hour of conversation is invisible to search until it becomes text. Shows that publish transcripts and notes per episode accumulate search traffic and AI citations that audio alone will never generate.
Do we really need a site if we are on Spotify and Apple?
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Those platforms hold the listeners, the data and the discovery, and give you none of it. The site is the only place you can rank, collect emails and show a sponsor real numbers.
What does a sponsor need to see?
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Audience size, download figures, demographics, formats and rates, on one page. Most shows lose sponsorship revenue simply because those numbers are not published anywhere.
How do we make guest booking easier?
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A pitch route for inbound guests, a booking page, and downloadable assets so confirmed guests can promote their own episode without asking you for anything.
Where should the mailing list signup sit?
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Not the footer. It is the only audience no platform can take away from you, so it belongs where people actually are — on episode pages, after the notes.
Who writes the content — and can we review it?
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We write every page and deliver it as a document for your review before design begins, which is when show voice and positioning are easiest to sharpen.
Can we publish episodes ourselves?
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Yes. Episodes, notes, transcripts, guests and sponsor information are all editable in-house, with a recorded walkthrough of your own site. If publishing keeps slipping, there is a management retainer.
What does it cost, and who owns the site?
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Projects start from $3,750, with the exact figure set by page count, functionality and whether existing content is being migrated. You get a fixed number in writing before anything begins — no hourly billing and no scope surprises. Full detail on the pricing page. You own the result outright: the domain, the Squarespace account and every piece of content are in your name from day one, with no agency lock-in.
Own the show,
not just the feed.
Thirty minutes, free. We work out what the site needs to do and tell you straight whether we're the right team for it. Not ready to talk? Have us pull your current site apart on video instead.
