
Why Squarespace works well for solo consultants
Squarespace isn't the flashiest website platform, but for most solo consultants it's the right one. Here's the specific reasoning, not just a recommendation.
Typza articles on consultants: practical advice on websites, search and winning more enquiries.
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Squarespace isn't the flashiest website platform, but for most solo consultants it's the right one. Here's the specific reasoning, not just a recommendation.

Most delays in a website project come from missing materials, not design problems. Here's exactly what to gather before your project starts.

Most consultant FAQ sections are either missing or too vague to help anyone. We break down the exact questions and answers that convert visitors and get quoted by AI.

Custom or template isn't about which looks better. It's about which actually fits where your consulting business is right now. Here's how to decide.

Schema markup is the invisible code that tells search engines and AI tools what your website actually says. Almost no consultant website has it, and that's a problem.

Consultant website pricing ranges from a few hundred dollars to tens of thousands. We break down what actually drives that number and what you should expect to pay.
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AI tools are quietly becoming a referral channel for consultants. We break down what ChatGPT, Gemini, and AI Overviews actually look for before they recommend someone.

Agencies, freelancers, and solo studios all build websites differently, and each fits a different kind of consultant. Here's how to tell which one fits you.

Pricing transparency isn't all-or-nothing. Here's how to decide what belongs on your consulting website pricing page and what doesn't.

A consulting website has one job: turn a skeptical, time-pressed visitor into a booked call. Here's the complete framework for building one that does.

For a one-person consultancy, the about page isn't a formality. It's often the page that actually decides whether someone books a call.

The path from website visitor to booked call is where most consultant websites quietly lose leads. Here's how to fix it.

A proprietary framework is one of the strongest differentiators a consultant has, if the website actually shows it clearly.

Consultants have a perception problem: expensive and vague. Your website is either reinforcing it or fixing it, with no middle ground.

A speaking credential or press mention that sits in a footer logo strip is doing almost nothing. Here's where it actually belongs.

Your highest-value prospects are checking you out on a phone, between meetings. Here's what that means for your site.

Referral-driven consultants often skip testimonials, assuming word of mouth is enough. Here's why that's a missed opportunity.

NDAs make traditional case studies impossible for most consultants. Here's how to build proof of expertise into your website anyway.

LinkedIn is doing a lot of the work, but it's not doing all of it. Here's what a real website adds that a profile page never can.

Independent consultants often build their website around whichever brand felt easier at the time. Here's how to choose deliberately instead.
What's changing in search and AI answers, what we're seeing across client sites, and the occasional thing worth stealing.
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