Why Squarespace works well for event planners
Not every website platform fits an event planning business. Here's why Squarespace tends to be the right call, and where its limits actually show up.
Event planners
Typza articles on event planners: practical advice on websites, search and winning more enquiries.
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Category: Event planners
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See how we plan, write and build websites for event planners
Local SEO for event planners: how to rank for "[city] wedding planner" searches
Ranking for "[your city] wedding planner" isn't complicated, but it does take specific, consistent work. Here's exactly what that work looks like.
How long does an event planning business website take to build
A custom event planner website usually takes four to eight weeks, but the real timeline depends on a few specific factors worth knowing before you start.
The schema every event planner website needs and nobody adds
Schema markup is the one technical fix almost no event planner website has, and it directly affects whether search engines and AI tools understand your business correctly.
How much should an event planner's website cost in 2026
Event planner website prices range from under $500 to well over $10,000. Here's what actually separates those numbers and what you should expect to pay.
The FAQ every event planner's website is missing
Your FAQ page probably answers the easy questions and skips the specific ones AI tools actually need to recommend you. Here's the difference and how to fix it.
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See what the audit checksCustom website vs. template for an event planning business: which to choose
Templates and custom builds solve different problems for an event planning business. Here's how to tell which one is actually right for where you are now.
How event planners can get recommended by AI
AI tools are answering "who's the best wedding planner in my city" before people ever open Google. Here's what gets a planner mentioned in those answers, and what keeps them invisible.
What Actually Makes a Great Website for an Event Planning Business
A great event planner website isn't about looking pretty, it's about converting research into booked consultations. Here's the complete picture.
Instagram Is Not a Substitute for a Website, Even in This Industry
A beautiful Instagram feed builds an audience, but it's not built to close a sale. Here's why event planners can't skip the website, even in a visual industry.
What Your Messy Website Says About How You'll Run Their Event
Clients notice when a planner's own website is inconsistent or hard to navigate, and they draw conclusions from it. Here's how to audit your own site honestly.
Is Your Website Ready for the Season Your Bookings Actually Happen In?
Most inquiries arrive in short, predictable bursts tied to engagement season or corporate budget cycles. Here's how to make sure your site is ready when they hit.
Why Highlight Reels Belong on Your Website, Not Just Instagram
A great highlight reel buried on Instagram disappears in 24 hours. Here's how to bring video onto your website where it can keep working for you.
How Destination and Local Wedding Planners Should Approach SEO Differently
Ranking for "wedding planner near me" and ranking for destination searches require different approaches. Here's how to build a site that does both well.
Is Your Event Planning Website Actually Usable on a Phone?
Most of your traffic is on a phone, browsing late at night on a couch. Here's how to check whether your event planner website actually works there.
How to Turn Client Reviews Into Your Most Persuasive Website Page
A handful of generic five-star quotes isn't enough for a purchase this emotional. Here's how to build a testimonials page that genuinely moves the needle.
7 Ways a Preferred Vendor List Builds Trust on Your Website
A well-built preferred vendor page does more than list florists and photographers. It's a quiet trust signal most event planner websites overlook entirely.
Should Event Planners Show Prices on Their Website?
Pricing transparency is one of the most debated decisions on an event planner's website. Here's how to choose the right approach for your business and price point.
Why Couples Are Abandoning Your Inquiry Form Before They Hit Submit
A long, vague, or poorly placed inquiry form quietly kills conversions. Here's how to diagnose where your event planner inquiry form is losing serious leads.
Should Your Wedding and Corporate Event Work Live on the Same Website?
If you plan both weddings and corporate events, your website has to work harder to avoid confusing either audience. Here's how to decide what actually fits your business.
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