
Squarespace vs. WordPress for law firm websites
Squarespace and WordPress can both build a strong law firm website, just for different firms and different reasons. Here's how to actually choose.
Typza articles on law firms: practical advice on websites, search and winning more enquiries.
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Squarespace and WordPress can both build a strong law firm website, just for different firms and different reasons. Here's how to actually choose.

Schema markup is the one SEO fix almost every law firm website skips. Here's exactly which types matter and what each one actually does.

Law firm website pricing varies wildly, from $3,000 templates to $50,000 custom builds. Here's what actually determines where your firm should land.

Most law firm FAQ pages answer questions nobody's asking. Here's what to put there instead, and why AI tools are quoting the firms that do it right.

A properly built law firm website takes six to twelve weeks, not two. Here's what actually happens in each phase, and where delays usually come from.

Most web designers have never actually built a law firm website. Here's exactly what to ask before you hire one, so you don't end up with a generic site.
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Templates are faster and cheaper. Custom sites convert better and stand apart. Here's the honest way to decide which one your firm actually needs.

AI tools are starting to recommend law firms by name before a user ever opens Google. Here's what makes your site the one they pick.

A redesign earns its place when it confronts specific, identifiable mistakes, not when it just refreshes the visual layer of the same problems.

A properly built practice area page reads as if written for one anxious client at the start of a difficult problem. That's what makes it work.

The cost of a poor mobile experience is invisible in your own analytics and very visible in a competitor's growing caseload.

The firms at the top of local search capture nearly every click. The firms on page two capture almost none. Here's how to be one of the former.

Your site might be attracting exactly the right visitors and still failing to convert them. Here's where that usually goes wrong.

Improving conversion from one percent to two percent doubles your consultations from the same traffic. That's not magic, it's fixing what was broken.

Before anyone picks up the phone, your website has already done most of the persuading, or failed to. Here's what actually builds that trust.

The prospective client reading your site is rarely calm. Here's how to write copy that meets them where they actually are.

The firms in the Google Maps local pack tend to get a large share of the clicks. Here's why yours might be missing, and how to fix it.

The version of your site that most prospective clients actually meet is the one your firm has invested in least.

A brochure site describes the firm. A lead generation site is built around the client's journey from problem to booked consultation. Here's the difference.

The gap between the visitors your site already gets and the consultations it books is the largest untapped source of new clients most firms have.
What's changing in search and AI answers, what we're seeing across client sites, and the occasional thing worth stealing.
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