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→LaunchA new custom Squarespace site, built from zero.→RebuildRedesign and migration, rankings intact.→Hosted for YouLive in days. We host it and make every change.→GrowMonthly SEO, AI search and content.→MaintainYour web team, without the headcount.→All servicesCompare all five side by side.
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Website design styles, chosen for the people who buy from you

Luxury, modern, minimalist, editorial: each style sends a different signal, and the right one depends on who your buyers are and what they check first. Find the style that fits your business below and see how we build it.

See how your current site scores

Scores for speed, search, accessibility and trust in about a minute.

See what the audit checks

Find the right style for your website

Each page shows what the style signals, who it suits and what we build differently for it.

Website design by look

How the site feels in the first few seconds. Each look sends a signal about price, pace and personality, so the right one depends on who you sell to.

Website design by approach

How the site is made and who it has to convince. These pages are about structure and audience as much as appearance.

Not sure what your current site signals? See how it scores in about a minute.

See what the audit checks

How the style changes the website

The same business could be built in any of these styles. What changes is the signal it sends and what the site has to get right. Here are three side by side.

A luxury visitor judges the care before the content

They read the site the way they read a showroom: the space, the light, what has been left out. Anything rushed makes the price look like a risk.

What the visitor judges first

  • Whether the brand is worth the price
  • Whether the details are finished
  • Whether it feels personal or mass-market

What the site has to get right

  • Restraint: one idea per screen
  • Type and photography set with care
  • Slow, quiet motion and nothing that flashes
  • An enquiry that feels personal
See luxury website design

A visitor to a minimalist site wants the point, fast

They arrived with one question. Every extra element is something they have to ignore on the way to the answer.

What the visitor judges first

  • Whether this is the right place
  • What to do next
  • How long it will take to find out

What the site has to get right

  • One job per page, stated plainly
  • Space that guides the eye
  • A short menu with plain page names
  • A form with only what you need
See minimalist website design

A B2B buyer is building a shortlist, not making a purchase

They compare three or four suppliers quietly and contact only the one whose site answered their questions.

What the visitor judges first

  • Whether you can actually do the work
  • Whether companies like theirs trust you
  • What working with you involves

What the site has to get right

  • Capability stated plainly, with its limits
  • Proof, even when clients can’t be named
  • The process from first call to delivery
  • A route for technical, procurement and leadership readers
See B2B website design

Not sure which style fits your buyers? Talk it through with us on a free 15-minute call.

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How we build in any style

Four stages, in the same order every time. The research decides the style. You get the timeline in writing before anything starts.

  1. Research

    Before we write a word, we study your buyer: who they are, what they compare you with and what they check before they get in touch. The style follows from that, not from a trend.

  2. Copy first

    We write your homepage copy first and show it on a mockup, then every other page. You review the words before any design starts.

  3. Design and build

    We design the look for your brand from a blank page, then build on a private address, with a separate layout for phones.

  4. Launch and handover

    We map every redirect, test on every device, walk you through the site and give you thirty days of support after go-live.

Questions about website styles

Straight answers on fit, price, platform and time, before you book anything.

Still have a question?Ask us directly, or talk it through with us on a free 15-minute call.

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Which website style is right for my business?

The one your buyers expect from a business they would pay. A luxury brand needs restraint, a B2B supplier needs capability buyers can verify, and a growing service business usually needs a modern, clear site. We work it out from your buyers on the discovery call, not from a trend.

Can a site combine more than one style?

Yes, and most do. A luxury site is usually minimalist too, and a corporate site is often B2B. Each style describes what matters most, not a fixed template.

Is the price different for each style?

No. Prices are the same in every style. Launch starts from $5,000 and Rebuild from $9,500, with the exact figure set by page count, features and how much content is written rather than moved across. You get a fixed number in writing before anything begins. Grow starts at $2,000 a month and Maintain at $1,500 a month. Full detail on the pricing page.

Will my site look like the examples on these pages?

No. Each style page explains the principles, and the design for your site still starts from a blank page. Looking like someone else is the problem we are solving.

What do you build the sites on?

Launch and Rebuild sites are built on Squarespace. We’d rather know one platform inside out than do every platform vaguely. That’s why the work looks custom and ships in weeks. You can also run the site yourself afterwards without paying a developer for every text change, and hosting and security are handled.

How long does it take?

A Launch project usually runs four to eight weeks and a Rebuild eight to sixteen, depending on how many pages there are and how much content is written from scratch rather than moved across. You get a dated schedule before work begins.

Will I lose rankings if I move to a new site?

Not with a mapped migration. Every old URL gets a 301 redirect to its new page, page titles, descriptions and headings move with the content, and schema is rebuilt. We take a ranking snapshot before the move and check it after. Some movement in the first two weeks is normal while Google recrawls the site.

See where your site stands

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