How Stratamaki Studio rebuilt its website to show the thinking, not just the renders
Architect Michael Kats had finished renders and no way to show the thinking behind them. Here's how a three-week rebuild fixed that.
Architects
Typza articles on architects: practical advice on websites, search and winning more enquiries.
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See how we plan, write and build websites for architects
Why Squarespace works well for architecture firms
Architects assume a premium website needs custom code. For most firms, Squarespace gets them there faster, cheaper, and with less to maintain.
How long does an architecture firm website take to build
An architecture website doesn't need months to build properly. Here's the real phase-by-phase timeline and the two things that actually cause delays.
DIY vs. hiring a designer: what it actually costs an architecture firm
A DIY architecture website isn't free, it just hides the cost in your own time and the commissions it quietly loses you.
Custom website vs. template for an architecture firm: which to choose
Architects assume custom means better. The real difference between custom and template websites is who maintains it later, not how it looks on day one.
The schema markup every architecture website is missing
Search engines and AI tools can't understand a beautiful architecture website unless it's been labeled for them. Schema markup is that label, and almost no firm has it.
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See what the audit checksThe FAQ every architect's website is missing
Most architect FAQ pages answer softball questions nobody asked. The ones that get quoted by AI tools and convert hesitant visitors answer the hard ones instead.
How much should an architect's website cost in 2026
A good architecture website costs more than a template and less than most firms fear. Here's the real range and what drives the price up or down.
How architecture firms get recommended by ChatGPT, Gemini, and AI Overviews
AI tools don't recommend architects because they're good. They recommend architects whose websites are structured so a machine can confirm it in seconds.
How to write architecture firm website copy that converts
The client who reads a sentence and thinks "this practice understands exactly what I'm trying to do" is halfway to an enquiry before they've seen a single photo.
Why architecture website design quality decides what SEO can achieve
SEO gets the right person to your portfolio. What happens in the next five seconds is decided entirely by design quality.
RIBA architect website design that converts hesitant visitors
Aesthetic uncertainty is resolved by the portfolio. Process uncertainty isn't, and it's quietly costing practices their most motivated visitors.
Residential architect website design starts with a niche
Fewer enquiries, but better ones. Here's why the most successful residential architects specialise instead of trying to appeal to everyone.
Local SEO for architects: how to rank on page one
The practices on page one of Google capture almost every direct, motivated enquiry. Here's what it actually takes to get there.
How to get more clients as an architect
Referrals and word of mouth aren't a strategy, they're a hope. Here's how to build an acquisition system you actually control.
How to attract commercial architecture clients
Commercial clients aren't evaluating your personal creative vision, they're evaluating your planning track record and programme discipline. Here's how to prove both.
6 trust signals every architecture website needs
A prospective client is about to make one of the biggest, most personal decisions of their life. Here are the trust signals that turn hesitation into an enquiry.
How to write an architecture portfolio that wins clients
Most architecture portfolios are image galleries showing what got built. The ones that win commissions show how the practice actually thinks.
How to attract premium clients as an architect
Premium clients aren't evaluating whether your work looks good. They're evaluating whether you're specifically right for their project. Here's how to prove it.
5 lead magnets that turn architecture website visitors into future clients
Most visitors to your architecture website aren't ready to enquire today. Here's how to capture them properly so they come back when they are.
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