YGT Management
YGT Management
YGT Management is a New York City property management firm specialising in multifamily, mixed-use, and rent-stabilised buildings. With hands-on oversight across Manhattan, Brooklyn, Queens, and the Bronx, they combine deep compliance expertise with direct, principal-led management. Their team has overseen 250+ residential units across 11 properties, managing a $5.5MM annual rent roll.
YGT Management
Client
Properties
Industry
3 Weeks
Duration
Project overview
YGT Management needed a website that set them apart in a market where most property management firms look and sound identical. The brief was clear: build something modern and authoritative that made the right property owners feel they had found a firm that actually knew what it was doing. We built a conversion-focused Squarespace site with strong visual hierarchy, interactive compliance tracking, a structured services presentation, and a direct lead capture flow. The result was a site built to generate qualified enquiries from owners of rent-stabilised and multifamily buildings across NYC.
Our approach
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Modern visual identity.
We moved away from the generic corporate look that dominates the property management space and built a bold, contemporary design that immediately signals YGT operates at a different level to the competition.
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Conversion-focused structure.
Every page was structured around one goal: getting a qualified property owner to make contact. CTAs, service breakdowns, and trust signals were placed deliberately to guide that journey without friction.
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Compliance as a feature.
YGT's deep expertise in NYC Local Laws and rent stabilisation is their biggest differentiator. We made that expertise visible and tangible throughout the site rather than burying it in a services list.
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Interactive elements for retention.
We built in interactive compliance tracking and dynamic content sections to increase time on site and give visitors a reason to explore beyond the homepage.
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Authority through detail.
The portfolio section, unit count, rent roll figures, and borough coverage were all surfaced prominently. In property management, specificity builds trust faster than any headline.
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Built to scale.
The site was built in Squarespace with a clean, consistent structure so the YGT team can update content, add properties, and expand the site themselves without needing a developer every time something changes.
See a live page below
How we did it
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Onboarding & design
Book a discovery call to discuss your vision and confirm we're the right fit. You'll then receive a custom proposal with scope, timeline, pricing, and deliverables clearly outlined.
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Development & feedback
Once the proposal is approved, I’ll begin the build. You’ll give feedback using Workflow - keeping the process clear, collaborative, and fully aligned with your goals.
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Handover & training video
After final approval, you’ll receive a custom Loom video walkthrough plus 30 days of free email support - ensuring you feel confident managing your new website.
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Start your project.
We’re Typza, a certified Squarespace web design agency and proud Squarespace Circle member. With a custom no-risk Squarespace web design guarantee, we help businesses around the world bring their vision to life through stunning, functional, and high-performing websites. Ready to elevate your online presence? Let’s get started today.